What is a corporate wellness programme, and why does it matter?

In decades gone by, the concept of “workplace wellness” would have been a totally alien one. Why would it be your employer’s job to protect your wellness, when there are other services out there? Yet, over the years the transactional nature of employment has faded as employees have demanded more support from their employers and businesses have identified a clear link between health (both mental and physical) and productivity.

Predictably, larger organisations have led the way on wellness initiatives. The big 4 accountancy, legal and consultancy firms all boast excellent corporate wellness programmes, which are used not just as a way to improve productivity but also as a magnet to pull the most talented graduates through their doors. As these firms realised the financial value of employee wellbeing, resource and money has been poured into creating the ideal strategy to keep employees “well”.